UX/UI Design
UX/UI Design
I led creative direction, UX strategy, and hands-on design for web and mobile experiences — delivering clear, engaging, and conversion-focused interfaces.
I led creative direction, UX strategy, and hands-on design for web and mobile experiences — delivering clear, engaging, and conversion-focused interfaces.
I designed and directed this mobile-friendly interactive user guide to replace printed manuals for Avantree products. The guide improved usability, reduced support tickets, and enhanced customer satisfaction by guiding users step by step.
I designed and directed this mobile-friendly interactive user guide to replace printed manuals for Avantree products. The guide improved usability, reduced support tickets, and enhanced customer satisfaction by guiding users step by step.
I designed and directed this mobile-friendly interactive user guide to replace printed manuals for Avantree products. The guide improved usability, reduced support tickets, and enhanced customer satisfaction by guiding users step by step.
Avantree
Avantree
2024
2024
Avantree Website Redesign | Desktop
Redesigned Avantree’s e-commerce website to modernize the user experience and improve conversions. Created clean, accessible layouts, refined product presentation, and directed implementation across desktop screens.
Redesigned Avantree’s e-commerce website to modernize the user experience and improve conversions. Created clean, accessible layouts, refined product presentation, and directed implementation across desktop screens.
Redesigned Avantree’s e-commerce website to modernize the user experience and improve conversions. Created clean, accessible layouts, refined product presentation, and directed implementation across desktop screens.
Avantree
Avantree
2024
2024
Avantree Website Redesign | Mobile
Developed mobile-optimized layouts and flows for Avantree’s website redesign, ensuring smooth navigation and enhanced usability on smaller screens.
Developed mobile-optimized layouts and flows for Avantree’s website redesign, ensuring smooth navigation and enhanced usability on smaller screens.
Developed mobile-optimized layouts and flows for Avantree’s website redesign, ensuring smooth navigation and enhanced usability on smaller screens.

Apple
2021

Apple
2021
Troy Apple Premium Reseller | Homepage
Maintained and updated Troy’s homepage by creating fresh hero banners and promotional section cards regularly to reflect Apple's global and local campaigns, launches, and promotions.
Maintained and updated Troy’s homepage by creating fresh hero banners and promotional section cards regularly to reflect Apple's global and local campaigns, launches, and promotions.
Maintained and updated Troy’s homepage by creating fresh hero banners and promotional section cards regularly to reflect Apple's global and local campaigns, launches, and promotions.