Instructional and Motion Design for Coinbase
Brand: Coinbase
2026
+1k
internal views
%25
increase in open rate
%20+
positive feedback
Objective
Led heavy video editing, animation, and motion graphics, refining sourced material into clear, instructionally sound content aligned with Coinbase brand standards.
Solution
Effectively designed and executed a streamlined video editing, animation, and motion graphics workflow, meticulously transforming initial raw materials into highly polished, informative, and consistently branded educational content specifically tailored for the Coinbase employees.
Outcomes
Successfully delivered 10+ video assets, resulting in a 25% increase in user engagement metrics (e.g., watch time, click-through rates) across Coinbase's educational platform. These assets were instrumental in improving employees comprehension of company culture codes, as evidenced by a 20% rise in positive feedback regarding content clarity and ease of understanding.